We are super excited to welcome the latest addition to the Crowdfunder family, Jay Beech, who is joining our marketing team.

Our approach to hiring Jay was a bit different to the usual recruitment process, we found him through his hilarious viral video about being made redundant which clocked up over 1 million views, this led to Jay finding a new job in just two weeks.

Jay Beech, 26, a brand manager from east London, shot the video of himself dancing round his Shoreditch flat wearing a fake fur coat, flares and white high-heeled boots to the tune of Diana Ross hit I’m Coming Out, after losing his job on 4 May.

In the 50second video he sings: “I lost my job, I want the world to know. Redundancy’s a ****

“So if you have a job, that I would suit, shoot me a DM, and I’ll get back to you.

“Maybe I can create content just like this. To help your brand succeed and pay my bloody rent.”

He posted the video just 24 hours after being made redundant and within days was flooded with offers from top London agencies but chose to accept a job working with us at Crowdfunder.

Jay, who starts his new role as Marketing Creative next week, added: “I posted the video the day after I got made redundant and within four hours I had 30 interviews lined-up and a week later, six job offers.

“I’m delighted the video did what I set out to do and put me in front of the team at Crowdfunder. I can’t wait to get back to doing what I do best, sharing people’s stories and making a difference.”

He added: “I’ve always loved purpose-led work, and making videos that do more than selling a product or making them look pretty, which is why Crowdfunder felt like the right fit for me.”

Simon Deverell, co-founder and Creative Director at Crowdfunder, who hired Jay said:

“Crowdfunder is all about telling stories to large audiences and Jay’s role will be core to that, as his video demonstrated.

“We’re proud Jay chose to join us over all of the London agencies who were fighting to get him and we can’t wait to see what he does once he gets his white heeled boots under his new desk.”

Jay posted the video after being given his notice from his previous job at London-based agency Bolt Digital where he’d worked for the last year.

The 50 second video was posted on LinkedIn as well as TikTok, Instagram and Facebook, on May 5 and has already notched up over 1million views.

In a post alongside the video he wrote: “I am open to work. We’ve all seen so many of these posts over the last year and you may feel a wave of sadness when you see yet another but I don’t want that to be the case here.

“I’ve loved my time working with the Bolt Digital team and will be sad to leave them but I’m positive and excited to begin a new chapter.

“So, I hope my rendition of the classic Diana Ross hit puts a smile on your face and don’t forget to #HireJayBeech”