At Crowdfunder, we’re proud to call ourselves the home of bakery crowdfunding.
Over the years we’ve seen countless successful bakeries raise money from the crowd to start or expand their businesses. Though it’s not just about the money as crowdfunding is a great way to drive brand awareness and customer engagement!
In fact, the average bakery on Crowdfunder raises £16,000.
In this blog, you’ll find a breakdown of the crowdfunding experience, important links to our Knowledge Hub, and inspiring examples of past successful projects!
So whether you’re looking to start, expand, or adapt your bakery, Crowdfunder is the place for you.
The crowdfunding journey
We know that launching your first Crowdfunder project is an exciting and unique experience. But don’t forget that lots of work goes into building a great campaign. To help you on your way, we’ve broken your journey into four main phases.
Make a plan, find your crowd, and build a strong foundation for your campaign.
Tell your story, define the rewards, and make your project stand out.
People who like your idea can either make a donation or pledge money in return for a reward that they’ll receive once your project succeeds.
Once your project has closed successfully, it’s time to deliver your rewards and get to work making your idea a reality!
Sound daunting? Don’t worry, our Knowledge Hub is filled with advice and guidance to help you make your project a success no matter what stage you’re at.
Types of crowdfunding
We offer two types of crowdfunding options and it’s up to you to decide which one is right for your bakery!
All or nothing
By using ‘all or nothing’ you will only receive the funds you raise if you hit your target. This funding option is best suited to bakery projects that need to raise a set amount of money in order to carry out the project’s stated aims.
All or nothing projects tend to raise more money and attract bigger pledges. However, if you do not meet your target, your supporters will be refunded and your project will close as unsuccessfully.
Keep what you raise (also known as flexible funding)
With this method, you will keep all funds you raise, even if you don’t hit your target. This funding option is best suited to projects that can make good use of any amount of money they raise. Flexible Funding projects tend to attract smaller pledges.
Please note that even if you don’t hit your target, you’ll still have to fulfil all rewards that supporters have pledged on.
Get inspired by bakeries that have already crowdfunded
Wild Grains Bakery
In 2020, Wild Grains Bakery set up a crowdfunding campaign to help them move to a larger space. In the end, they raised £17,752 from 196 supporters to convert and fit-out the new space, deliver more bread, and offer a wider range of products.
Here are some of their amazing rewards…
- For a pledge of £25, you would get an exclusive Wild Grains T-shirt.
- For a pledge of £150, you would receive a baking workshop for two where you would make three different types of bread.
In 2020, Bothy Bakery raised £21,970 from 631 supporters to purchase a second bread oven and a coffee machine.
Check out a couple of their incredible rewards…
- For a pledge of £20, you would receive a load cake and one of their freshly baked flavoured loaves.
- For £40, you would receive a personalised Mountain Cafe Cookbook signed by Kj.
Got a question? Our 24/7 Help Centre is full of answers and support from the Crowdfunder Team.
Live online sessions
Our team regularly host live and interactive sessions to share all the tips and know-how you need to be successful on Crowdfunder.
We also have a pot of over £10million in match funding available to help support your business or project!